A few weeks back I was lucky enough to attend the MTV Brand New gigs at Koko (by far one of the best music venues in London) which showcased some of the artists up for the coveted title of MTV UK's best new artist of 2011. Now funnily enough, I'm not going to talk to you about the winner - Nashville based band Mona, who although worthy of the title, didn't make as much of an impression as the artist I'm featuring below.
If by now you haven't heard of Jessie J then where have you been??? Great stage presence, engaging chat in between songs and an amazing voice to boot, I have to say her performance reminded me of Lily Allen back in the day (all be it with very different musical styles). As her website states, mix up some Rihanna, Gwen Stefani and Aretha Franklin-esque vocals, and you'll see why she's one to watch. Her performance was was definitely the highlight of the night, with most of the audience already singing along to her yet to be released songs.
She may be blowing up now as a solo artist but this 22 year old lady from Essex definitely isn't new to the music scene. With writing credits including songs for Alicia Keys, Chris Brown and Miley Cyrus, her talents are appreciated by some of the most successful artists out there today. She may have come in second in the MTV Brand New competition, but she's riding high in the UK singles charts with "Price Tag feat. B.O.B" (check out the official video below) and "Do it Like a Dude".
Her album Who You Are is out on Feb 28th in the UK and April 12th in the US.