Friday, October 17, 2008

David Fincher's Nike Football Commercial, "Fate"

I love seeing artists step out of their usual channels and produce work in other categories. In this case, Nike (and a lot of their cash) got director David Fincher (soon to be Oscar buzzin' with his upcoming "The Curious Case of Benjamin Button") to direct an ad entitled "Fate" for their Football line. The piece is not only directed by Fincher, but shot by one of my favorite Cinematographers, Emmanuel Lubezki (of "Children of Men" fame). To add one last bit of cinema-world goodness to this commercial, the music is a remixed version of a track from famed Spaghetti Western composer Ennio Morricone's "The Good, the Bad, and the Ugly" score.

"Fate" follows the lives of two football players lives from the womb to the NFL- one of them being USC Trojan alumni Troy Polamalu, the other being LaDainian Tomlinson:

1 comment:

  1. And this would be the first time I've ever been excited about a movie with Dakota Fanning.

    http://www.apple.com/trailers/independent/push/

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