Hey FoundTrackee's!!! Eman from the FoundTrack Creative Crew here, sharing our newest project with all of you! I've been M.I.A. for a minute working on some other projects but am very happy to report back with a little personal news. The project below is a little special sauce I've been working on (with 2 other amazing individuals) for sometime now and is gaining momentum - Check It Out!
Who says chivalry is dead and men aren't quite the gentlemen of yester-years? Ceravelo is standing up and revoluting against that idea. They are re-inspiring today's Bloc to open doors for ladies, remove hats at the table and put on a coat when you go out to dinner! Ceravelo is an online, clothing accessory boutique based out of San Francisco, California. They specialize in creating custom, contemporary and originally designed ascots made from both re-purposed and new materials. In a time were people are more conscious of where they spend their "Dolla Dolla Bill," Ceravelo, keeps production locally within San Francisco. Not to be confused with Cervélo, the racing bike company, Ceravelo spawned from a combination of two names: Emmanuel Cervantes and Steven Arevalo. They came up with the concept and were inspired by a blog posting from this very site, Foundtrack.
Re-purposed material. What is it? Material that was once used for some other purpose and to which is given another life. Essentially, this means that the materials are rare and the ascots designs are one of a kind. The company guarantee's that the majority of the material they procure and use to design their ascots is re-purposed. The remainder comes by way of local distributors. The use of re-purposed material is not a substitute for perfection. Ceravelo’s mission is to prove that environmentally conscious design can be synonymous with sartorial fashion. Co-Founder - Steven Arevalo (pictured above) describes the collection, " Our style is timeless, classic and relevant. When you feel our product you will experience the quality and understand the care we take to precisely craft each ascot."
Ceravelo will be featuring their entire line of original, hand-made made ascots on December 1, 2011 at the Nordstrom in Hillsdale, Ca. Ceravelo will be featuring their entire line of original, hand-made made ascots on December 1, 2011 at the Nordstrom in Hillsdale, Ca. Make sure to say to our friends, The Ceravelo Team - Jackie Lopez (pictured below), Steven Arevalo and Emmanuel Cervantes. You can also check them out @ www.Ceravelo.com
Re-purposed material. What is it? Material that was once used for some other purpose and to which is given another life. Essentially, this means that the materials are rare and the ascots designs are one of a kind. The company guarantee's that the majority of the material they procure and use to design their ascots is re-purposed. The remainder comes by way of local distributors. The use of re-purposed material is not a substitute for perfection. Ceravelo’s mission is to prove that environmentally conscious design can be synonymous with sartorial fashion. Co-Founder - Steven Arevalo (pictured above) describes the collection, " Our style is timeless, classic and relevant. When you feel our product you will experience the quality and understand the care we take to precisely craft each ascot."
Ceravelo will be featuring their entire line of original, hand-made made ascots on December 1, 2011 at the Nordstrom in Hillsdale, Ca. Ceravelo will be featuring their entire line of original, hand-made made ascots on December 1, 2011 at the Nordstrom in Hillsdale, Ca. Make sure to say to our friends, The Ceravelo Team - Jackie Lopez (pictured below), Steven Arevalo and Emmanuel Cervantes. You can also check them out @ www.Ceravelo.com
